Wildwater fishing Academy x Klejch
“STEP INTO NATURE AND LEARN FROM AUSTRIA’S MOST TRUSTED FLY FISHING OUTFITTER.”
Wildwater Fishing Academy x Klejch, is Vienna’s oldest and most renowned specialty store for fly fishing. Established in 1963, the shop has become a cornerstone of the Austrian fly fishing community, offering high-quality gear, expert advice, and a deep-rooted passion for the sport.
MASTER THE ART OF FLY FISHING
To expand their reach and spark an interest for the sport, Wildwater Fishing Academy & Klejch are enhancing the visibility of their Courses through a targeted social media campaign. My role in this project was to develop a strategic content plan that highlights the unique learning opportunities these courses offer—whether for beginners eager to step into the world of fly fishing or seasoned anglers looking to refine their skills.
The campaign was designed to engage a broad audience by showcasing the expertise of Klejch’s instructors, the hands-on nature of the courses, and the immersive outdoor experience they provide. Through carefully crafted visuals and storytelling, the goal was to strengthen Klejch’s brand presence and drive course bookings.Both of which was successful.
